TikTok Trending Products

Discover the Viral Beauty Products Taking TikTok by Storm

From must-have skincare to game-changing makeup, our TikTok trending beauty collection features the most talked-about viral beauty products, loved by influencers and beauty enthusiasts alike.

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Eucerin Aquaphor Soothing Skin Balm 45mlEucerin Aquaphor Soothing Skin Balm 45ml
Eucerin Aquaphor Soothing Skin Balm 45ml

Help soothe and protect dry to very dry skin with Eucerin Aquaphor Soothing Skin Balm 45ml, infused with Glycerin and Panthenol to help moisturise and attract water to the skin to keep it feeling hydrated.

£9.22 £14.20 35% offsaving
Eucerin Anti Pigment Cleansing Gel 200mlEucerin Anti Pigment Cleansing Gel 200ml
Eucerin Anti Pigment Cleansing Gel 200ml

£10.72 £16.50 35% offsaving
The Ordinary Salicylic Acid 2% Solution 30mlThe Ordinary Salicylic Acid 2% Solution 30ml
The Ordinary Salicylic Acid 2% Solution 30ml

£5.64 £6.10 8% offsaving
Eucerin Hyaluron-Filler + Elasticity Day Rosé SPF 30Eucerin Hyaluron-Filler + Elasticity Day Rosé SPF 30
Eucerin Hyaluron-Filler + Elasticity Day Rosé SPF 30

£23.39 £36.00 35% offsaving
The Ordinary Soothing & Barrier Support Serum 30mlThe Ordinary Soothing & Barrier Support Serum 30ml
The Ordinary Soothing & Barrier Support Serum 30ml

£16.00 £17.30 8% offsaving
Eucerin Hyaluron-Filler +Elasticity Anti-Age Body Cream 200mlEucerin Hyaluron-Filler +Elasticity Anti-Age Body Cream 200ml
Eucerin Hyaluron-Filler +Elasticity Anti-Age Body Cream 200ml

£16.89 £26.00 35% offsaving
Coco & Eve Like A Virgin Super Nourishing Coconut & Fig Hair MasqueCoco & Eve Like A Virgin Super Nourishing Coconut & Fig Hair Masque
Coco & Eve Like A Virgin Super Nourishing Coconut & Fig Hair Masque

£25.49 £30.00 15% offsaving
Eucerin Hyaluron-Filler Eye Cream SPF15 15mlEucerin Hyaluron-Filler Eye Cream SPF15 15ml
Eucerin Hyaluron-Filler Eye Cream SPF15 15ml

Eucerin Hyaluron-Filler Eye Cream SPF15 15ml is an anti-ageing eye cream formulated with UVA/UVB protection and high molecular Hyaluronic Acid to improve hydration and target fine lines and wrinkles.

£17.22 £26.50 35% offsaving
The Ordinary Natural Moisturizing Factors + PhytoCeramides 100mlThe Ordinary Natural Moisturizing Factors + PhytoCeramides 100ml
The Ordinary Natural Moisturizing Factors + PhytoCeramides 100ml

£18.50 £20.00 7% offsaving
K18 Damage Shield pH Protective Conditioner 250ml
K18 Damage Shield pH Protective Conditioner 250ml

£39.00
The Ordinary 3 Step Routine - Dehydration
The Ordinary 3-Step Routine – Hydration Boost

£51.89 £56.10 8% offsaving
K18 Molecular Repair Hair Oil 30mlK18 Molecular Repair Hair Oil 30ml
K18 Molecular Repair Hair Oil 30ml

£65.00
The Ordinary Hyaluronic Acid 2% + B5 V2 Next Gen 30mlThe Ordinary Hyaluronic Acid 2% + B5 V2 Next Gen 30ml
The Ordinary Hyaluronic Acid 2% + B5 V2 Next Gen 30ml

£8.14 £8.80 7% offsaving
ISOCLEAN Makeup Brush Cleaner With Spray TopISOCLEAN Makeup Brush Cleaner With Spray Top
ISOCLEAN Makeup Brush Cleaner With Spray Top

From £6.79 £8.00 15% offsaving
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Philip Kingsley Moisture Balancing Shampoo 250ml & Conditioner 200ml Duo
Philip Kingsley Moisture Balancing Shampoo 250ml & Conditioner 200ml Duo

£54.00
Eucerin DermatoClean Refreshing Cleansing Gel 200mlEucerin DermatoClean Refreshing Cleansing Gel 200ml
Eucerin DermatoClean Refreshing Cleansing Gel 200ml

A mild but effective cleansing gel for normal to combination skin, Eucerin DermatoClean Refreshing Cleansing Gel 200ml removes make-up and helps the skin to breath more easily.

£8.77 £13.50 35% offsaving
Tube of Philip Kingsley Density shampoo on a white backgroundPhilip Kingsley Density Shampoo
Philip Kingsley Density Shampoo

£31.00
Philip Kingsley Body Building Shampoo 250ml & Conditioner 200ml Duo
Philip Kingsley Body Building Shampoo 250ml & Conditioner 200ml Duo

£55.00

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The Ordinary Squalane Cleanser 150mlThe Ordinary Squalane Cleanser 150ml
The Ordinary Squalane Cleanser 150ml

£13.78 £14.90 8% offsaving
The Ordinary Caffeine Solution 5% + EGCG 30mlThe Ordinary Caffeine Solution 5% + EGCG 30ml
The Ordinary Caffeine Solution 5% + EGCG 30ml

Aqua (Water), Caffeine, Maltodextrin, Glycerin, Propanediol, Epigallocatechin Gallatyl Glucoside, Gallyl Glucoside, Hyaluronic Acid, Oxidized Glutathione, Melanin, Glycine Soja (Soybean) Seed Extract, Pentylene Glycol, Hydroxyethylcellulose, Polyacrylate Crosspolymer-6, Xanthan gum, Lactic Acid, Dehydroacetic Acid, Trisodium Ethylenediamine Disuccinate,...

£7.77 £8.40 7% offsaving
The Ordinary Glucoside Foaming Cleanser 150mlThe Ordinary Glucoside Foaming Cleanser 150ml
The Ordinary Glucoside Foaming Cleanser 150ml

£10.26 £11.10 8% offsaving
The Ordinary Argireline Solution 10% 30mlThe Ordinary Argireline Solution 10% 30ml
The Ordinary Argireline Solution 10% 30ml

£8.50 £9.20 8% offsaving
R+Co Candy Stripe hair spray bottle with pink and white checkered design on a white backgroundR+Co CANDY STRIPE Detangling Spray
R+Co CANDY STRIPE Detangling Spray

£25.17 £26.50 5% offsaving
The Ordinary Glycolic Acid 7% Exfoliating Toner 100mlThe Ordinary Glycolic Acid 7% Exfoliating Toner 100ml
The Ordinary Glycolic Acid 7% Exfoliating Toner 100ml

£7.40 £8.00 7% offsaving
Eucerin Actinic Control SPF 100 DuoEucerin Actinic Control SPF 100 Duo
Eucerin Actinic Control SPF 100 Duo

This lightweight SPF100 sunscreen offers extremely high protection against skin damage caused by UV radiation.

£41.72 £64.20 35% offsaving
Bottle of Philip Kingsley Density product on a white backgroundPhilip Kingsley Density Scalp Drops
Philip Kingsley Density Scalp Drops

£50.00
The Ordinary 100% Plant-Derived Squalane 30mlThe Ordinary 100% Plant-Derived Squalane 30ml
The Ordinary 100% Plant-Derived Squalane 30ml

Multi-purpose plant-derived Squalane from plants such as beets and sugar cane with antioxidant, moisturising and emollient benefits.

£9.15 £9.90 8% offsaving
Philip Kingsley Elasticizer 150mlPhilip Kingsley Elasticizer Conditioning Treatment
Philip Kingsley Elasticizer Conditioning Treatment

From £12.50
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Philip Kingsley Elasticizer ExtremePhilip Kingsley Elasticizer Extreme Rich Deep-Conditioning Treatment
Philip Kingsley Elasticizer Extreme Rich Deep-Conditioning Treatment

From £21.00
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Medicube Deep Vita C Pad x70Medicube Deep Vita C Pad x70
Medicube Deep Vita C Pad x70

£16.79 £23.99 30% offsaving
Eucerin Hyaluron-Filler Elasticity Day Cream SPF15 50mlEucerin Hyaluron-Filler Elasticity Day Cream SPF15 50ml
Eucerin Hyaluron-Filler Elasticity Day Cream SPF15 50ml

Suited to mature skin types, Eucerin Hyaluron-Filler + Elasticity Day Cream SPF15 50ml is an anti-ageing day cream infused with Hyaluronic Acid to visibly plump-up the appearance of deep wrinkles.

£23.39 £36.00 35% offsaving
The Ordinary Matrixyl 10% + HA 30mlThe Ordinary Matrixyl 10% + HA 30ml
The Ordinary Matrixyl 10% + HA 30ml

£9.62 £10.40 7% offsaving
Eucerin Urea Foot Foam 10%
Eucerin Urea Foot Foam 10%

£8.54 £13.15 35% offsaving
Philip Kingsley Body Building Shampoo 75mlPhilip Kingsley Body Building Shampoo
Philip Kingsley Body Building Shampoo

From £12.00
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The Ordinary Retinol 1% in Squalane 30mlThe Ordinary Retinol 1% in Squalane 30ml
The Ordinary Retinol 1% in Squalane 30ml

£8.32 £9.00 8% offsaving
TikTok Trending Products

About TikTok Trending Products

Discover the Most Viral TikTok Trending Beauty Products

Stay ahead of the beauty curve with our collection of TikTok’s most-loved skincare, haircare, and makeup must-haves. Whether you’re looking for glow-enhancing serums, viral hair treatments, or trending makeup essentials, our range has everything you need to upgrade your beauty routine with the latest innovations.

Find Your TikTok-Famous Beauty Must-Haves

From hydrating lip oils and sculpting contour sticks to volumizing hair treatments and skin-perfecting primers, our collection features top-rated products that deliver real results. Explore beauty trends that are taking social media by storm, backed by expert recommendations and customer-loved formulas.

Personalised Advice on Viral Beauty Trends

Not sure which trending product is right for you? Contact our beauty experts for personalised recommendations, explore our blog for the latest trend insights, or take our online skin and hair quiz to find the best TikTok-approved products for your routine.

La Roche-Posay Cleansers for Gentle, Effective Skincare

Formulated for sensitive and reactive skin, La Roche-Posay offer a gentle yet effective cleanse to remove impurities, excess oil, and makeup without disrupting the skin’s natural barrier. Enriched with soothing ingredients like thermal spring water, niacinamide, and ceramides, these dermatologist-approved formulas help to balance, hydrate, and refresh your skin. Whether you have dry, oily, or acne-prone skin, discover a cleanser tailored to your needs for a clean, comfortable, and healthy complexion.

Shop La Roche Posay

ISOCLEAN TikTok Trending Skincare

Keep your beauty routine fresh and flawless with ISOCLEAN, the viral makeup brush and tool cleaner loved by TikTok. Designed to eliminate bacteria, prevent breakouts, and extend the life of your brushes, ISOCLEAN is a must-have for a hygienic, professional-level beauty routine. Quick-drying and effortless to use, it’s the ultimate game-changer for makeup lovers everywhere!

Shop ISOCLEAN's Trending Products

TikTok’s Favourite Korean Skincare

Discover the K-beauty must-haves taking TikTok by storm. From COSRX’s viral skincare essentials to Beauty of Joseon’s glow-boosting formulas and Mixsoon’s hydration heroes, these trend-approved products blend tradition with innovation for glass-like, radiant skin. Shop the TikTok-approved favourites everyone’s obsessed with!

Shop Korean Skincare

Expert Tip for TikTok Trending Products

"TikTok is full of viral beauty trends, but not every product will suit your skin. When trying TikTok-approved skincare, introduce new products gradually, patch test before use, and focus on what works for your skin - not just what’s trending. While the latest must-haves can be exciting, a consistent and personalised routine is the key to real, long-term results!"

- Kimberley, Clinic & Customer Experience Manager

take the free skin test

Top-Rated TikTok Beauty Must-Haves

Discover the viral products everyone is raving about, from skincare saviours to makeup essentials that truly deliver results!
COSRX Advanced Snail 92 All in one Cream tubCOSRX Advanced Snail 92 All in one Cream
COSRX Advanced Snail 92 All in one Cream

Infused with 92% Snail Secretion, this all-in-one cream soothes, heals and repairs the skin while preventing breakouts and maintaining skin elasticity.

£12.74 £16.99 25% offsaving
ANSWR Exfoliating Hair Removal DropANSWR Exfoliating Hair Removal Drop
ANSWR Exfoliating Hair Removal Drop

£18.84 £29.00 35% offsaving

Frequently Asked Questions

Are TikTok trending beauty products worth the hype?

Many viral TikTok beauty products gain popularity because they deliver real results. However, not every trend will suit all skin types. It’s always best to check ingredient lists, reviews, and recommendations before incorporating new products into your routine.

How do I know if a TikTok beauty trend is right for my skin?

Before trying a TikTok-approved product, consider your skin type and concerns. Patch test new products to avoid irritation and introduce them gradually to see how your skin responds.

Which Korean skincare brands are popular on TikTok?

Brands like COSRX, Beauty of Joseon, and Mixsoon are highly rated on TikTok for their hydrating, skin-soothing, and glow-boosting formulas. These brands blend K-beauty tradition with modern skincare science for real, visible results.

What are the most viral TikTok skincare ingredients?

Some of the most talked-about TikTok beauty ingredients include salicylic acid for blemishes, hyaluronic acid for hydration and niacinamide for brightening.

Should I follow every TikTok skincare trend?

While TikTok is great for discovering new products, not every trend is backed by skincare science. Be mindful of over-exfoliation, DIY skincare hacks, and viral routines that may not work for your specific skin type.

Where can I shop the best TikTok trending beauty products?

Explore our curated collection of TikTok’s most-loved beauty products here, featuring top-rated skincare, makeup, and haircare essentials that live up to the hype!