TikTok Trending Products

Discover the Viral Beauty Products Taking TikTok by Storm

From must-have skincare to game-changing makeup, our TikTok trending beauty collection features the most talked-about viral beauty products, loved by influencers and beauty enthusiasts alike.

Filter 72 products

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La Roche-Posay
Frank Body Glycolic Body ScrubFrank Body Glycolic Body Scrub 250g
Frank Body Glycolic Body Scrub 250g

£23.00
ANSWR Exfoliating Hair Removal DropANSWR Exfoliating Hair Removal Drop
ANSWR Exfoliating Hair Removal Drop

£29.00
(9 Reviews)
Cetaphil Oily Skin Cleanser bottleCetaphil Oily Skin Cleanser
Cetaphil Oily Skin Cleanser

Cetaphil Oily Skin Cleanser defends against the five signs of skin sensitivity: roughness, irritation, dryness, tightness, and a weakened skin barrier, whilst gently cleansing your skin of unwanted impurities. This low lather gel to foam...

From £8.00 £10.00 20% offsaving
(1 Review)
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K18 Leave-in Molecular Repair Hair MaskK18 Leave-in Molecular Repair Hair Mask
K18 Leave-in Molecular Repair Hair Mask

From £12.00
(2 Reviews)
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ANSWR At-home Keratin Treatment 100ml and packagingANSWR At-home Keratin Treatment 100ml
ANSWR At-home Keratin Treatment 100ml

£45.00
(3 Reviews)
K18 Damage Repair Starter SetK18 Damage Repair Starter Set
K18 Damage Repair Starter Set

£97.00 £109.00 11% offsaving
ANSWR At-home Keratin Treatment Kit and packagingANSWR At-home Keratin Treatment Kit
ANSWR At-home Keratin Treatment Kit

£60.00
(3 Reviews)
Colorescience Total Protection Face Shield Flex bottleColorescience Total Protection Face Shield Flex - Medium
Colorescience Total Protection Face Shield Flex - Medium

£39.99
(23 Reviews)
Colorescience Total Protection Face Shield Flex bottleColorescience Total Protection Face Shield Flex - Fair
Colorescience Total Protection Face Shield Flex - Fair

£39.99
(27 Reviews)
K18 PEPTIDE PREP Detox ShampooK18 PEPTIDE PREP Detox Shampoo
K18 PEPTIDE PREP Detox Shampoo

£39.00
(2 Reviews)
K18 Molecular Repair Hair Oil 30mlK18 Molecular Repair Hair Oil 30ml
K18 Molecular Repair Hair Oil 30ml

£65.00
ISOSKIN Hypochlorus Spray 525ml
ISOSKIN Hypochlorous Spray 525ml

£17.00
COSRX Advanced Snail 92 All in one Cream tubCOSRX Advanced Snail 92 All in one Cream
COSRX Advanced Snail 92 All in one Cream

Infused with 92% Snail Secretion, this all-in-one cream soothes, heals and repairs the skin while preventing breakouts and maintaining skin elasticity.

£16.99 £31.00 45% offsaving
(2 Reviews)
COSRX Advanced Snail 96 Mucin Power Essence bottleCOSRX Advanced Snail 96 Mucin Power Essence
COSRX Advanced Snail 96 Mucin Power Essence

A facial essence infused with Snail Mucin to help repair damaged skin, maintain hydration and improve elasticity.

£16.99 £28.00 39% offsaving
(4 Reviews)
Colorescience Total Protection Face Shield Flex bottleColorescience Total Protection Face Shield Flex - Tan
Colorescience Total Protection Face Shield Flex - Tan

£39.99
(6 Reviews)
ISOCLEAN Makeup Brush Cleaner With Spray TopISOCLEAN Makeup Brush Cleaner With Spray Top
ISOCLEAN Makeup Brush Cleaner With Spray Top

From £8.00
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K18 Molecular Repair Hair Oil 10mlK18 Molecular Repair Hair Oil 10ml
K18 Molecular Repair Hair Oil 10ml

£27.00
(1 Review)
ISOSKIN Hypochlorus Spray TopISOSKIN Hypochlorous Spray 110ml
ISOSKIN Hypochlorous Spray 110ml

£10.00

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New
Medicube Collagen Night Wrapping Mask 75mlMedicube Collagen Night Wrapping Mask 75ml
Medicube Collagen Night Wrapping Mask 75ml

£28.50
(3 Reviews)
ISOCLEAN Makeup Brush Cleaner - Eco RefillISOCLEAN Makeup Brush Cleaner - Eco Refill
ISOCLEAN Makeup Brush Cleaner - Eco Refill

From £6.00
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ISOCLEAN Carbon Soap
ISOCLEAN Carbon Soap

£10.00
(1 Review)
BIOEFFECT Imprinting Hydrogel MaskBIOEFFECT Imprinting Hydrogel Mask
BIOEFFECT Imprinting Hydrogel Mask

Deliver deep hydration whilst maximising the efficacy of BIOEFFECT serums with specially formulated ingredients that don’t interfere with the innovative Epidermal Growth Factor activity. Available to purchase as a single mask or pack of 6.

From £15.00
(4 Reviews)
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Augustinus Bader The Foaming CleanserAugustinus Bader The Foaming Cleanser
Augustinus Bader The Foaming Cleanser

£58.00
ESPA Gua Sha ToolESPA Gua Sha Tool
ESPA Gua Sha Tool

Made using Rose Quartz, ESPA Gua Sha Tool glides effortlessly over the contours of your face, creating a mindful skincare ritual that promotes natural beauty and inner calm.

£38.00
Skin1004 Madagascar Centella Ampoule for All Skin Types 100mlSkin1004 Madagascar Centella Ampoule for All Skin Types 100ml
Skin1004 Madagascar Centella Ampoule for All Skin Types 100ml

£15.99 £24.95 36% offsaving
Anua Heartleaf Quercetinol Pore Deep Cleansing Foam 150mlAnua Heartleaf Quercetinol Pore Deep Cleansing Foam 150ml
Anua Heartleaf Quercetinol Pore Deep Cleansing Foam 150ml

£10.89
(1 Review)
COSRX Salicylic Acid Daily Gentle Cleanser tubeCOSRX Salicylic Acid Daily Gentle Cleanser
COSRX Salicylic Acid Daily Gentle Cleanser

A gentle daily cleanser with Salicylic Acid that removes excess sebum and impurities leaving the skin feeling smooth and soft without any tightness.

£11.99 £18.00 33% offsaving
ISOCLEAN Makeup Brush Cleaner With Pour TopISOCLEAN Makeup Brush Cleaner With Pour Top
ISOCLEAN Makeup Brush Cleaner With Pour Top

From £17.00
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New
Medicube Zero Pore Pad 2.0 x70Medicube Zero Pore Pad 2.0 x70
Medicube Zero Pore Pad 2.0 x70

£21.99
COSRX Hyaluronic Acid Intensive Cream tubCOSRX Hyaluronic Acid Intensive Cream
COSRX Hyaluronic Acid Intensive Cream

An intense facial cream infused with Hyaluronic Acid to boost moisture levels and protect your skin from hydration loss.

£17.49 £31.00 44% offsaving
(2 Reviews)
New
Medicube Collagen Jelly Cream 110mlMedicube Collagen Jelly Cream 110ml
Medicube Collagen Jelly Cream 110ml

£27.99
(1 Review)
Mixsoon Bean Essence for All Skin Types 50mlMixsoon Bean Essence for All Skin Types 50ml
Mixsoon Bean Essence for All Skin Types 50ml

£18.99 £24.95 24% offsaving
(1 Review)
COSRX Aloe Soothing Sun Cream SPF50 PA+++COSRX Aloe Soothing Sun Cream SPF50 PA+++
COSRX Aloe Soothing Sun Cream SPF50 PA+++

Formulated with Aloe Leaf, this soothing sun cream is lightweight, ultra-hydrating and quickly absorbs into the skin without any grease or residue.

£13.29 £22.00 40% offsaving
New
Medicube Deep Vita C Pad x70Medicube Deep Vita C Pad x70
Medicube Deep Vita C Pad x70

£23.99
COSRX BHA Blackhead Power Liquid bottleCOSRX BHA Blackhead Power Liquid
COSRX BHA Blackhead Power Liquid

A BHA liquid toner made with Willow Bark and Niacinamide that removes blackheads and sebum while gently exfoliating the skin.

£16.49 £30.00 45% offsaving
(1 Review)
tiktok beauty

About TikTok Trending Products

Discover the Most Viral TikTok Trending Beauty Products

Stay ahead of the beauty curve with our collection of TikTok’s most-loved skincare, haircare, and makeup must-haves. Whether you’re looking for glow-enhancing serums, viral hair treatments, or trending makeup essentials, our range has everything you need to upgrade your beauty routine with the latest innovations.

Find Your TikTok-Famous Beauty Must-Haves

From hydrating lip oils and sculpting contour sticks to volumizing hair treatments and skin-perfecting primers, our collection features top-rated products that deliver real results. Explore beauty trends that are taking social media by storm, backed by expert recommendations and customer-loved formulas.

Personalised Advice on Viral Beauty Trends

Not sure which trending product is right for you? Contact our beauty experts for personalised recommendations, explore our blog for the latest trend insights, or take our online skin and hair quiz to find the best TikTok-approved products for your routine.

La Roche-Posay Cleansers for Gentle, Effective Skincare

Formulated for sensitive and reactive skin, La Roche-Posay offer a gentle yet effective cleanse to remove impurities, excess oil, and makeup without disrupting the skin’s natural barrier. Enriched with soothing ingredients like thermal spring water, niacinamide, and ceramides, these dermatologist-approved formulas help to balance, hydrate, and refresh your skin. Whether you have dry, oily, or acne-prone skin, discover a cleanser tailored to your needs for a clean, comfortable, and healthy complexion.

Shop La Roche Posay

ISOCLEAN TikTok Trending Skincare

Keep your beauty routine fresh and flawless with ISOCLEAN, the viral makeup brush and tool cleaner loved by TikTok. Designed to eliminate bacteria, prevent breakouts, and extend the life of your brushes, ISOCLEAN is a must-have for a hygienic, professional-level beauty routine. Quick-drying and effortless to use, it’s the ultimate game-changer for makeup lovers everywhere!

Shop ISOCLEAN's Trending Products

TikTok’s Favourite Korean Skincare

Discover the K-beauty must-haves taking TikTok by storm. From COSRX’s viral skincare essentials to Beauty of Joseon’s glow-boosting formulas and Mixsoon’s hydration heroes, these trend-approved products blend tradition with innovation for glass-like, radiant skin. Shop the TikTok-approved favourites everyone’s obsessed with!

Shop Korean Skincare

Expert Tip for TikTok Trending Products

"TikTok is full of viral beauty trends, but not every product will suit your skin. When trying TikTok-approved skincare, introduce new products gradually, patch test before use, and focus on what works for your skin - not just what’s trending. While the latest must-haves can be exciting, a consistent and personalised routine is the key to real, long-term results!"

- Kimberley, Clinic & Customer Experience Manager

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Top-Rated TikTok Beauty Must-Haves

Discover the viral products everyone is raving about, from skincare saviours to makeup essentials that truly deliver results!
COSRX Advanced Snail 92 All in one Cream tubCOSRX Advanced Snail 92 All in one Cream
COSRX Advanced Snail 92 All in one Cream

Infused with 92% Snail Secretion, this all-in-one cream soothes, heals and repairs the skin while preventing breakouts and maintaining skin elasticity.

£16.99 £31.00 45% offsaving
(2 Reviews)
Color Wow Dream Coat Extra Strength bottleColor Wow Dream Coat Extra Strength Moisturising Spray
Color Wow Dream Coat Extra Strength Moisturising Spray

£32.00
(1 Review)
Dermatologist Recommended
La Roche-Posay Cicaplast Balm B5+ Multi-Purpose Repairing Balm 100mlLa Roche-Posay Cicaplast Balm B5+ Multi-Purpose Repairing Balm 100ml
La Roche-Posay Cicaplast Balm B5+ Multi-Purpose Repairing Balm 100ml

£18.90
(30 Reviews)
Elemis Pro-Collagen Cleansing BalmElemis Pro-Collagen Cleansing Balm
Elemis Pro-Collagen Cleansing Balm

£48.00
(6 Reviews)
Color Wow Dream Coat Supernatural Spray bottleColor Wow Dream Coat Supernatural Spray
Color Wow Dream Coat Supernatural Spray

Create sleek, silky tresses with Color Wow Dream Coat Supernatural Spray, a silicone-free hairspray that reduces frizz, controls moisture levels and smooths. Formulated with a heat-activated polymer, this humidity-proofing treatment compresses, tightens, and seals the...

From £12.50
(13 Reviews)
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Frank Body Glycolic Body ScrubFrank Body Glycolic Body Scrub 250g
Frank Body Glycolic Body Scrub 250g

£23.00
ANSWR Exfoliating Hair Removal DropANSWR Exfoliating Hair Removal Drop
ANSWR Exfoliating Hair Removal Drop

£29.00
(9 Reviews)

Frequently Asked Questions

Many viral TikTok beauty products gain popularity because they deliver real results. However, not every trend will suit all skin types. It’s always best to check ingredient lists, reviews, and recommendations before incorporating new products into your routine.

Before trying a TikTok-approved product, consider your skin type and concerns. Patch test new products to avoid irritation and introduce them gradually to see how your skin responds.

Brands like COSRX, Beauty of Joseon, and Mixsoon are highly rated on TikTok for their hydrating, skin-soothing, and glow-boosting formulas. These brands blend K-beauty tradition with modern skincare science for real, visible results.

Some of the most talked-about TikTok beauty ingredients include salicylic acid for blemishes, hyaluronic acid for hydration and niacinamide for brightening.

While TikTok is great for discovering new products, not every trend is backed by skincare science. Be mindful of over-exfoliation, DIY skincare hacks, and viral routines that may not work for your specific skin type.

Explore our curated collection of TikTok’s most-loved beauty products here, featuring top-rated skincare, makeup, and haircare essentials that live up to the hype!