Amika

Discover the Vibrant World of Amika Haircare

Bring life, shine, and confidence back to your hair with Amika’s professional formulas powered by sea buckthorn. Each collection is designed to nourish, protect, and celebrate every hair type with bold colour, clean ingredients, and visible results.

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Amika The Kure Intense Strength Repair Mask 100mlAmika The Kure Intense Strength Repair Mask 100ml
Amika The Kure Intense Strength Repair Mask 100ml

£12.99 £21.00 38% offsaving
Sold out
Blue shampoo bottle with 'amika' branding on a white background
Amika Hydro Rush Intense Shampoo 1000ml

£64.00
Blue bottle of amika hydro rush conditioner on a white background
Amika Hydro Rush Intense Conditioner 1000ml

£64.00
Pink bottle of amika blockade heat defense serum on a white backgroundAmika Blockade Heat Defense Serum 50ml
Amika Blockade Heat Defense Serum 50ml

£26.00
Amika 'the cure' bond repair conditioner bottle on a white backgroundAmika The Kure Bond Repair Conditioner 1000ml
Amika The Kure Bond Repair Conditioner 1000ml

£60.00
Amika The Kure Bond Repair Shampoo 1000mlAmika The Kure Bond Repair Shampoo 1000ml
Amika The Kure Bond Repair Shampoo 1000ml

£60.00
Amika 'the kure' bond repair conditioner bottle on a white background
Amika The Kure Bond Repair Conditioner 275ml

£23.00
Amika Hydro Rush Intense Leave In Conditioner 200ml
Amika Hydro Rush Intense Leave In Conditioner 200ml

£26.93
Amika The Kure Intense Strength Repair Shampoo 275mlAmika The Kure Intense Strength Repair Shampoo 275ml
Amika The Kure Intense Strength Repair Shampoo 275ml

£23.00
Amika Hydro Rush Intense Moisture Mask 250mlAmika Hydro Rush Intense Moisture Mask 250ml
Amika Hydro Rush Intense Moisture Mask 250ml

£33.00
Amika volumizing shampoo bottle on a white backgroundAmika Big Hit Volumizing Shampoo 1000ml
Amika Big Hit Volumizing Shampoo 1000ml

£60.00
Amika the kure intense bond repair mask jar on a white backgroundAmika The Kure Intense Bond Repair Mask 250ml
Amika The Kure Intense Bond Repair Mask 250ml

£35.00
Amika Dream Routine Overnight Hydration Treatment 100mlAmika Dream Routine Overnight Hydration Treatment 100ml
Amika Dream Routine Overnight Hydration Treatment 100ml

£29.00
Amika soulfood nourishing mask jar on a white backgroundAmika Soulfood Nourishing Mask 250ml
Amika Soulfood Nourishing Mask 250ml

£28.00
Amika Frizz-Me-Not Hydrating Anti Frizz Treatment 200mlAmika Frizz-Me-Not Hydrating Anti Frizz Treatment 200ml
Amika Frizz-Me-Not Hydrating Anti Frizz Treatment 200ml

£28.00
Amika Brooklyn Bombshell Blowout Spray 200mlAmika Brooklyn Bombshell Blowout Spray 200ml
Amika Brooklyn Bombshell Blowout Spray 200ml

£28.00
Blue shampoo bottle with 'amika' branding on a white background
Amika Hydro Rush Intense Shampoo 275ml

£24.00
Amika Big Hit volumizing conditioner bottle on a white background
Amika Big Hit Volumizing Conditioner 275ml

£24.00

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Amika Smooth Over Frizz-Fighting Treatment 200mlAmika Smooth Over Frizz-Fighting Treatment 200ml
Amika Smooth Over Frizz-Fighting Treatment 200ml

£29.00
Amika Normcore Signature Shampoo 275mlAmika Normcore Signature Shampoo 275ml
Amika Normcore Signature Shampoo 275ml

£21.00
Amika Normcore Signature Conditioner 275mlAmika Normcore Signature Conditioner 275ml
Amika Normcore Signature Conditioner 275ml

£21.00
Amika Bust Your Brass Cool Blonde Repair Shampoo 275mlAmika Bust Your Brass Cool Blonde Repair Shampoo 275ml
Amika Bust Your Brass Cool Blonde Repair Shampoo 275ml

£23.00
Amika 'the kure' intense bond repair mask tube on a white background
Amika The Kure Intense Bond Repair Mask 100ml

£23.00
Blue hair spray bottle with floral design on a white backgroundAmika Water Sign Hydrating Oil 50ml
Amika Water Sign Hydrating Oil 50ml

£31.00
Amika Supernova Blonde Moisture and Shine Cream 100ml
Amika Supernova Blonde Moisture and Shine Cream 100ml

£26.00
Amika Hydro Rush conditioner bottle on a white background
Amika Hydro Rush Intense Conditioner 275ml

£24.00
Amika Big Hit Volumizing Shampoo 275ml
Amika Big Hit Volumizing Shampoo 275ml

£24.00
Amika Reset Pink Charcoal Scalp Cleansing Oil 200mlAmika Reset Pink Charcoal Scalp Cleansing Oil 200ml
Amika Reset Pink Charcoal Scalp Cleansing Oil 200ml

£25.00
Amika Midnight Mender repair treatment bottle on a white backgroundAmika Midnight Mender Overnight Strength Repair Treatment 100ml
Amika Midnight Mender Overnight Strength Repair Treatment 100ml

£39.80
Purple container of amika bust your brass intense repair mask on a white backgroundAmika Bust Your Brass Cool Blonde Repair Intense Hair Mask 250ml
Amika Bust Your Brass Cool Blonde Repair Intense Hair Mask 250ml

£35.00
Amika Shampoo & Conditioner Dispenser
Amika Shampoo & Conditioner Dispenser

£2.99
Amika The Kure Multi-Task Repair Treatment 200mlAmika The Kure Multi-Task Repair Treatment 200ml
Amika The Kure Multi-Task Repair Treatment 200ml

£28.80
Amika Rising Star Volumizing Finishing Spray 185ml
Amika Rising Star Volumizing Finishing Spray 185ml

£28.00
Amika 'Forget Frizz' anti-frizz conditioner bottle on a white backgroundAmika Forget Frizz Conditioner 275ml
Amika Forget Frizz Conditioner 275ml

£26.00
Amika Forget Frizz Shampoo 275mlAmika Forget Frizz Shampoo 275ml
Amika Forget Frizz Shampoo 275ml

£26.00
Amika

About Amika

Discover the Amika Difference

Amika celebrates individuality and inclusivity with high-performance haircare that’s fun, effective, and powered by nature. Each formula features sea buckthorn, a nutrient-rich superfruit packed with vitamins and omegas to help restore strength, softness, and resilience across all hair types. From hydration to bond repair, every collection delivers visible, salon-quality results that fit easily into your routine.

Find Your Perfect Amika Collection

Whether you’re looking to repair breakage, boost hydration, or smooth frizz, Amika has a targeted solution for your hair goals. Discover The Kure for intensive bond repair, Hydro Rush for deep hydration, or Mirrorball for luminous shine. Each range is colour-safe, vegan, and powered by clean, professional-grade ingredients for healthy, radiant hair that feels as good as it looks.

Personalised Advice on Amika Haircare

Not sure which Amika products are right for you? Take our free online hair test to receive tailored product recommendations based on your unique hair type and needs. You can also contact us our expert team for one-to-one guidance, or read our blog's to explore expert tips and ingredient insights to support your healthiest hair ever.

Expert Tip for Amika

“Start your Amika routine with a lightweight, nourishing shampoo suited to your hair type, then follow with a targeted conditioner or mask. This layering approach helps maximise repair and hydration without heaviness. Finish with a heat protectant or leave-in to lock in moisture and shine for salon-worthy results at home.”

– Kimberley, Clinic & Customer Experience Manager

take the free hair test

Discover the Best of Amika Haircare

Explore our curated selection of Amika favourites designed to repair, smooth, and hydrate from root to tip for effortlessly healthy-looking hair.
Amika Bust Your Brass Cool Blonde Repair Conditioner 275mlAmika Bust Your Brass Cool Blonde Repair Conditioner 275ml
Amika Bust Your Brass Cool Blonde Repair Conditioner 275ml

£23.00
Amika Brooklyn Bombshell Blowout Spray 200mlAmika Brooklyn Bombshell Blowout Spray 200ml
Amika Brooklyn Bombshell Blowout Spray 200ml

£28.00
Pink bottle of amika blockade heat defense serum on a white backgroundAmika Blockade Heat Defense Serum 50ml
Amika Blockade Heat Defense Serum 50ml

£26.00
Amika Big Hit Volumizing Shampoo 275ml
Amika Big Hit Volumizing Shampoo 275ml

£24.00
Amika volumizing shampoo bottle on a white backgroundAmika Big Hit Volumizing Shampoo 1000ml
Amika Big Hit Volumizing Shampoo 1000ml

£60.00
Amika Big Hit volumizing conditioner bottle on a white background
Amika Big Hit Volumizing Conditioner 275ml

£24.00
Amika Big Hit volumizing conditioner bottle on a white background
Amika Big Hit Volumizing Conditioner 1000ml

£60.00
Amika 3D Volume Thickening Treatment Spray 120mlAmika 3D Volume Thickening Treatment Spray 120ml
Amika 3D Volume Thickening Treatment Spray 120ml

£36.00

Frequently Asked Questions

What makes Amika different from other haircare brands?

Amika stands for inclusivity and self-expression. Their clean, salon-grade formulas are designed for all hair types, enriched with sea buckthorn for strength, softness, and shine.

Is Amika suitable for colour-treated hair?

Yes, all Amika products are colour-safe and formulated to protect and prolong colour vibrancy while keeping hair nourished and hydrated.

Which Amika collection is best for damaged hair?

The Kure Bond Repair line is ideal for repairing breakage and strengthening weakened strands with bond-building technology and sea buckthorn.

Can I use Amika products on fine hair?

Absolutely. For fine or easily weighed-down hair, opt for lighter ranges such as Hydro Rush or Normcore, which hydrate without heaviness.

Are Amika products cruelty-free and vegan?

Yes. Amika proudly formulates with vegan-friendly ingredients and is certified cruelty-free, ensuring ethical and responsible beauty.

How often should I use Amika’s hair masks?

Depending on your hair’s condition, use a mask once or twice weekly to deeply nourish and restore shine and softness.

What is the hero ingredient in Amika products?

Every Amika formula features sea buckthorn, rich in omega fatty acids, antioxidants, and vitamins, to nourish, smooth, and strengthen hair.

Can Amika help reduce frizz and add shine?

Yes, collections such as Smooth Over and Mirrorball are designed to tame frizz, lock in moisture, and deliver a glossy, polished finish.

Are Amika’s packaging and ingredients sustainable?

Amika is committed to sustainability through recyclable packaging and clean, responsibly sourced ingredients that support both hair and planet.