TikTok Trending Products

Discover the Viral Beauty Products Taking TikTok by Storm

From must-have skincare to game-changing makeup, our TikTok trending beauty collection features the most talked-about viral beauty products, loved by influencers and beauty enthusiasts alike.

Sort by

Filter products

Brand
Product Type
SPF Volume
Skin Type / Area
Hair Type / Area
Suitable For
Make Up Type
Key Ingredient
Price
£
£
Availability
The Ordinary The Clear SetThe Ordinary The Clear Set
The Ordinary The Clear Set

£13.96 £15.10 8% offsaving
The Ordinary Multi-Peptide Lash and Brow SerumThe Ordinary Multi-Peptide Lash and Brow Serum
The Ordinary Multi-Peptide Lash and Brow Serum

£13.13 £14.20 8% offsaving
ISOCLEAN Makeup Brush Cleaner - Eco RefillISOCLEAN Makeup Brush Cleaner - Eco Refill
Coco & Eve Sunny Honey Tan Boosting Anti-ageing Body Oil SPF30Coco & Eve Sunny Honey Tan Boosting Anti-ageing Body Oil SPF30
Coco & Eve Sunny Honey Tan Boosting Anti-ageing Body Oil SPF30

£23.79 £28.00 15% offsaving
Coco & Eve Sunny Honey Bali Bronzing FoamCoco & Eve Sunny Honey Bali Bronzing Foam
Cetaphil Daily Hydrating Moisturiser 88ml bottleCetaphil Daily Hydrating Moisturiser 88ml
Cetaphil Daily Hydrating Moisturiser 88ml

Lightweight and oil-free, the Cetaphil Daily Hydrating Moisturiser 88ml moisturises your skin without blocking your pores. Formulated with hyaluronic acid, this deeply hydrating cream locks in moisture for up to 24 hours.

£12.32 £14.50 15% offsaving
ISOSKIN Hypochlorus Spray TopISOSKIN Hypochlorous Spray 110ml
ISOSKIN Hypochlorous Spray 110ml

£8.49 £10.00 15% offsaving
ANSWR At-home Keratin Treatment Kit and packagingANSWR At-home Keratin Treatment Kit
ANSWR At-home Keratin Treatment Kit

£41.99 £60.00 30% offsaving
K18 Leave-in Molecular Repair Hair MaskK18 Leave-in Molecular Repair Hair Mask
The Ordinary Multi-Peptide + Copper Peptides 1% Serum 30mlThe Ordinary Multi-Peptide + Copper Peptides 1% Serum 30ml
The Ordinary Multi-Peptide + Copper Peptides 1% Serum 30ml

£26.73 £28.90 8% offsaving
The Ordinary Multi-Peptide Eye Serum 15mlThe Ordinary Multi-Peptide Eye Serum 15ml
The Ordinary Multi-Peptide Eye Serum 15ml

£18.40 £19.90 8% offsaving
The Ordinary Hyaluronic Acid 2% + B5 V2 Next Gen 60mlThe Ordinary Hyaluronic Acid 2% + B5 V2 Next Gen 60ml
The Ordinary Hyaluronic Acid 2% + B5 V2 Next Gen 60ml

Aqua (Water), Sodium Hyaluronate, Propanediol, Pentylene Glycol, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate Crosspolymer, Phospholipids, Sphingolipids, Panthenol, Ahnfeltiopsis Concinna Extract, Glycerin, Polysorbate 20, Citric Acid, Sodium Citrate, p-Anisic Acid, Tocopherol, Trisodium Ethylenediamine Disuccinate, Caprylyl Glycol, Ethoxydiglycol,...

£14.33 £15.50 8% offsaving
Eucerin UreaRepair Plus 10% Urea Lotion 250mlEucerin UreaRepair Plus 10% Urea Lotion 250ml
Eucerin UreaRepair Plus 10% Urea Lotion 250ml

Give dry and very dry skin immediate 48-hour relief with Eucerin UreaRepair Plus 10% Urea Lotion 250ml, formulated with Ceramides and Urea to help bind in moisture and repair the skin’s natural barrier for soft,...

£11.27 £17.35 35% offsaving
Eucerin Hyaluron-Filler + Elasticity Night Cream 50mlEucerin Hyaluron-Filler + Elasticity Night Cream 50ml
Eucerin Hyaluron-Filler + Elasticity Night Cream 50ml

Eucerin Hyaluron-Filler + Elasticity Night Cream 50ml is an anti-ageing night cream supercharged with high and low molecular Hyaluronic Acid to help visibly plump the appearance of deep wrinkles.

£23.39 £36.00 35% offsaving
Eucerin UreaRepair Rich Replenishing Night Face Cream 5% Urea 50mlEucerin UreaRepair Rich Replenishing Night Face Cream 5% Urea 50ml
Eucerin UreaRepair Rich Replenishing Night Face Cream 5% Urea 50ml

Light and gentle, Eucerin UreaRepair Replenishing Face Cream 5% Urea 50ml is the perfect everyday moisturising face cream for dry to very dry skin and is formulated with Urea and Lactate to help restore the...

£12.28 £18.90 35% offsaving
Eucerin Hyaluron-Filler + Elasticity 3D SerumEucerin Hyaluron-Filler + Elasticity 3D Serum
Eucerin Hyaluron-Filler + Elasticity 3D Serum

Eucerin Hyaluron Filler + Elasticity 3D Face is an anti-ageing face serum for mature skin, infused with Hyaluronic Acid and Thiamidol to help plump deep wrinkles and improve skin elasticity.

£29.24 £45.00 35% offsaving
Eucerin UreaRepair Plus 5% Urea Replenishing Shower Gel 400mlEucerin UreaRepair Plus 5% Urea Replenishing Shower Gel 400ml
Eucerin UreaRepair Plus 5% Urea Replenishing Shower Gel 400ml

Gentle and replenishing, Eucerin UreaRepair Plus 5% Urea Replenishing Body Wash 400ml is enriched with Urea and natural moisturising factors (NFFs) to gently cleanse and moisturise very dry, rough skin on the body.

£11.34 £17.45 35% offsaving
The Ordinary 3-Step Routine – Clear & Smooth
The Ordinary 3-Step Routine – Clear & Smooth

£48.65 £52.60 8% offsaving

Unsure Where To Start With Your Skincare Routine?

Take Our Realtime Skincare Test For Personalised Recommendations

Take The Test!
Eucerin UreaRepair Replenishing Day Face Cream 5% Urea 50mlEucerin UreaRepair Replenishing Day Face Cream 5% Urea 50ml
Eucerin UreaRepair Replenishing Day Face Cream 5% Urea 50ml

Light and gentle, Eucerin UreaRepair Replenishing Face Cream 5% Urea 50ml is the perfect everyday moisturising face cream for dry to very dry skin and is formulated with Urea and Lactate to help restore the...

£12.28 £18.90 35% offsaving
Eucerin Hyaluron Filler Elasticity Day Cream SPF30 50mlEucerin Hyaluron Filler Elasticity Day Cream SPF30 50ml
Eucerin Hyaluron Filler Elasticity Day Cream SPF30 50ml

Eucerin Hyaluron Filler Elasticity SPF30 is an anti-ageing day cream, infused with Hyaluronic Acid to help plump-up deep wrinkles for a smooth, radiant complexion.

£23.39 £36.00 35% offsaving
The Ordinary Glycolic Acid 7% Toner 240mlThe Ordinary Glycolic Acid 7% Toner 240ml
The Ordinary Glycolic Acid 7% Toner 240ml

£11.00 £11.90 8% offsaving
Eucerin AtoControl Bath & Shower Oil 400mlEucerin AtoControl Bath & Shower Oil 400ml
Eucerin AtoControl Bath & Shower Oil 400ml

Help protect the skins natural barrier from becoming dry and itchy with Eucerin AtoControl Bath & Shower Oil 400ml. Rich in Omega-3 and 6 oils, this gentle cleansing bath and shower oil leaves your skin...

£11.95 £18.40 35% offsaving
Eucerin Anti-Pigment Skin Illuminating Serum 30mlEucerin Anti-Pigment Skin Illuminating Serum 30ml
Eucerin Anti-Pigment Skin Illuminating Serum 30ml

Eucerin Anti-Pigment Skin Perfecting Serum is a clinically tested, ultra-light serum infused with Thiamidol to reduce pigment spots and prevent their reappearance.

£27.29 £42.00 35% offsaving
Eucerin DermoCapillaire Calming Urea Shampoo 250mlEucerin DermoCapillaire Calming Urea Shampoo 250ml
Eucerin DermoCapillaire Calming Urea Shampoo 250ml

Gently cleanse, moisturise and soothe a dry, itchy scalp with Eucerin DermoCapillaire Calming Urea Shampoo 250ml. Formulated with Urea and Lactate, this shampoo will help nourish and soothe your scalp while leaving your hair looking...

£9.55 £14.70 35% offsaving
Philip Kingsley Density Discovery Collection with packaging on a white backgroundPhilip Kingsley Density Discovery Collection
Philip Kingsley Density Discovery Collection

£45.89 £54.00 15% offsaving
Eucerin UltraSensitive - Normal to Combination Skin 50mlEucerin UltraSensitive - Normal to Combination Skin 50ml
Eucerin UltraSensitive - Normal to Combination Skin 50ml

Help treat dry, hypersensitive skin with Eucerin UltraSensitive - Normal to Combination Skin 50ML, infused with SymSitive to target the root of hypersensitivity and helps to calm the complexion.

£12.34 £19.00 35% offsaving
Eucerin DermoCapillaire Calming Urea Scalp Treatment 100mlEucerin DermoCapillaire Calming Urea Scalp Treatment 100ml
Eucerin DermoCapillaire Calming Urea Scalp Treatment 100ml

Soothe and calm a dry, itchy scalp with Eucerin DermoCapillaire Calming Urea Scalp Treatment 100ml. Created with Urea and Lactate, this leave-in treatment helps to calm itchiness and irritation for a comforted, healthy scalp.

£9.91 £15.25 35% offsaving
The Ordinary The Daily SetThe Ordinary The Daily Set
The Ordinary The Daily Set

£17.20 £18.60 8% offsaving
Eucerin Sun Face Pigment Control SPF50+ 50mlEucerin Sun Face Pigment Control SPF50+ 50ml
Eucerin Sun Face Pigment Control SPF50+ 50ml

Suited to all skin types, Eucerin Sun Face Pigment Control SPF50+ 50ml helps prevent sun-induced hyperpigmentation and contains Licochalcone A to help neutralise free radicals cause by UV and High Energy Visible (HEVIS) light.

£16.70 £25.70 35% offsaving
The Ordinary The Bright SetThe Ordinary The Bright Set
The Ordinary The Bright Set

£19.88 £21.50 8% offsaving
The Ordinary 3-Step Routine – Age-Defying
The Ordinary 3-Step Routine – Age-Defying

£67.06 £72.50 8% offsaving
Eucerin Anti-Pigment Targeted Areas Body Cream 200mlEucerin Anti-Pigment Targeted Areas Body Cream 200ml
Eucerin Anti-Pigment Targeted Areas Body Cream 200ml

£15.59 £24.00 35% offsaving
Eucerin Hyaluron-Filler Day and Night Cream BundleEucerin Hyaluron-Filler Day and Night Cream Bundle
Eucerin Hyaluron-Filler Day and Night Cream Bundle

£44.19 £68.00 35% offsaving
BIOEFFECT Imprinting Hydrogel MaskBIOEFFECT Imprinting Hydrogel Mask
BIOEFFECT Imprinting Hydrogel Mask

Deliver deep hydration whilst maximising the efficacy of BIOEFFECT serums with specially formulated ingredients that don’t interfere with the innovative Epidermal Growth Factor activity. Available to purchase as a single mask or pack of 6.

From £13.49 £15.00 10% offsaving
View Product
Philip Kingsley Flaky Itchy Scalp Shampoo 75mlPhilip Kingsley Flaky Itchy Scalp Shampoo

TikTok Trending Products

About TikTok Trending Products

Discover the Most Viral TikTok Trending Beauty Products

Stay ahead of the beauty curve with our collection of TikTok’s most-loved skincare, haircare, and makeup must-haves. Whether you’re looking for glow-enhancing serums, viral hair treatments, or trending makeup essentials, our range has everything you need to upgrade your beauty routine with the latest innovations.

Find Your TikTok-Famous Beauty Must-Haves

From hydrating lip oils and sculpting contour sticks to volumizing hair treatments and skin-perfecting primers, our collection features top-rated products that deliver real results. Explore beauty trends that are taking social media by storm, backed by expert recommendations and customer-loved formulas.

Personalised Advice on Viral Beauty Trends

Not sure which trending product is right for you? Contact our beauty experts for personalised recommendations, explore our blog for the latest trend insights, or take our online skin and hair quiz to find the best TikTok-approved products for your routine.

La Roche-Posay Cleansers for Gentle, Effective Skincare

Formulated for sensitive and reactive skin, La Roche-Posay offer a gentle yet effective cleanse to remove impurities, excess oil, and makeup without disrupting the skin’s natural barrier. Enriched with soothing ingredients like thermal spring water, niacinamide, and ceramides, these dermatologist-approved formulas help to balance, hydrate, and refresh your skin. Whether you have dry, oily, or acne-prone skin, discover a cleanser tailored to your needs for a clean, comfortable, and healthy complexion.

Shop La Roche Posay

ISOCLEAN TikTok Trending Skincare

Keep your beauty routine fresh and flawless with ISOCLEAN, the viral makeup brush and tool cleaner loved by TikTok. Designed to eliminate bacteria, prevent breakouts, and extend the life of your brushes, ISOCLEAN is a must-have for a hygienic, professional-level beauty routine. Quick-drying and effortless to use, it’s the ultimate game-changer for makeup lovers everywhere!

Shop ISOCLEAN's Trending Products

TikTok’s Favourite Korean Skincare

Discover the K-beauty must-haves taking TikTok by storm. From COSRX’s viral skincare essentials to Beauty of Joseon’s glow-boosting formulas and Mixsoon’s hydration heroes, these trend-approved products blend tradition with innovation for glass-like, radiant skin. Shop the TikTok-approved favourites everyone’s obsessed with!

Shop Korean Skincare

Expert Tip for TikTok Trending Products

"TikTok is full of viral beauty trends, but not every product will suit your skin. When trying TikTok-approved skincare, introduce new products gradually, patch test before use, and focus on what works for your skin - not just what’s trending. While the latest must-haves can be exciting, a consistent and personalised routine is the key to real, long-term results!"

- Kimberley, Clinic & Customer Experience Manager

take the free skin test

Frequently Asked Questions

Are TikTok trending beauty products worth the hype?

Many viral TikTok beauty products gain popularity because they deliver real results. However, not every trend will suit all skin types. It’s always best to check ingredient lists, reviews, and recommendations before incorporating new products into your routine.

How do I know if a TikTok beauty trend is right for my skin?

Before trying a TikTok-approved product, consider your skin type and concerns. Patch test new products to avoid irritation and introduce them gradually to see how your skin responds.

Which Korean skincare brands are popular on TikTok?

Brands like COSRX, Beauty of Joseon, and Mixsoon are highly rated on TikTok for their hydrating, skin-soothing, and glow-boosting formulas. These brands blend K-beauty tradition with modern skincare science for real, visible results.

What are the most viral TikTok skincare ingredients?

Some of the most talked-about TikTok beauty ingredients include salicylic acid for blemishes, hyaluronic acid for hydration and niacinamide for brightening.

Should I follow every TikTok skincare trend?

While TikTok is great for discovering new products, not every trend is backed by skincare science. Be mindful of over-exfoliation, DIY skincare hacks, and viral routines that may not work for your specific skin type.

Where can I shop the best TikTok trending beauty products?

Explore our curated collection of TikTok’s most-loved beauty products here, featuring top-rated skincare, makeup, and haircare essentials that live up to the hype!