Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty
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Frank Body Cherry Bomb Lip Tint 15mlFrank Body Cherry Bomb Lip Tint 15ml
Frank Body Cherry Bomb Lip Tint 15ml

£10.19 £12.00 15% offsaving
Frank Body Niacinamide Correcting Body Serum 50mlFrank Body Niacinamide Correcting Body Serum 50ml
Frank Body Niacinamide Correcting Body Serum 50ml

£6.79 £8.00 15% offsaving
Frank Body Ceramide Barrier Body Wash 75mlFrank Body Ceramide Barrier Body Wash 75ml
Frank Body Ceramide Barrier Body Wash 75ml

£6.79 £8.00 15% offsaving
Frank Body Barrier Body Creme 230mlFrank Body Barrier Body Creme 230ml
Frank Body Barrier Body Creme 230ml

£15.29 £18.00 15% offsaving
Frank Body Ceramide Barrier Body Wash 250mlFrank Body Ceramide Barrier Body Wash 250ml
Frank Body Ceramide Barrier Body Wash 250ml

£12.74 £15.00 15% offsaving
Frank Body Triple Acid Body Wash 75mlFrank Body Triple Acid Body Wash 75ml
Frank Body Triple Acid Body Wash 75ml

£6.79 £8.00 15% offsaving
Wildsmith Skin Radiance Light Serum bottle on a white backgroundWildsmith Skin Radiance Light Serum 30ml
Wildsmith Skin Radiance Light Serum 30ml

£76.49 £85.00 10% offsaving
Black jar of Wildsmith Skin hydrating light cream with a spoon on a white backgroundWildsmith Skin Hydrating Light Cream 50ml
Wildsmith Skin Hydrating Light Cream 50ml

£80.99 £90.00 10% offsaving
Beige candle on a white backgroundWildsmith Skin Refill Gilden Candle 230g
Wildsmith Skin Refill Gilden Candle 230g

£40.49 £45.00 10% offsaving
Wildsmith Skin Gilden Candle 230gWildsmith Skin Gilden Candle 230g
Wildsmith Skin Gilden Candle 230g

£67.49 £75.00 10% offsaving
Wildsmith Skin Refill Brumal Candle 230gWildsmith Skin Refill Brumal Candle 230g
Wildsmith Skin Refill Brumal Candle 230g

£40.49 £45.00 10% offsaving
Wildsmith Skin Yulestarn Candle 230gWildsmith Skin Yulestarn Candle 230g
Wildsmith Skin Yulestarn Candle 230g

£67.49 £75.00 10% offsaving
Dark green Wildsmith Skin 4D Protection Serum 30ml bottle next to white boxWildsmith Skin 4D Protection Serum 30ml
Wildsmith Skin 4D Protection Serum 30ml

£71.99 £80.00 10% offsaving
A matte black jar of Wildsmith Skin Dual Action Exfoliating Treatment, shown next to a matching black spoon on a clean white background.Wildsmith Skin Dual Action Exfoliating Treatment 50ml
Wildsmith Skin Dual Action Exfoliating Treatment 50ml

£55.79 £62.00 10% offsaving
Huxley Essence; Grab Water 30mlHuxley Essence; Grab Water 30ml
Huxley Essence; Grab Water 30ml

£35.99 £40.00 10% offsaving
Huxley Eye Cream; Concentrate On 30mlHuxley Eye Cream; Concentrate On 30ml
Huxley Eye Cream; Concentrate On 30ml

£41.39 £46.00 10% offsaving
Sold out
Hand lotion bottle with pump and packaging featuring 'Wildsmith' branding on a white background.Wildsmith Skin Mistletoe Ceramic Hand Lotion 350ml
Wildsmith Skin Mistletoe Ceramic Hand Lotion 350ml

£80.99 £90.00 10% offsaving
Coming Soon
InnerSense Healthy Hair Treatment Trio set, featuring three white hair care tubes (Detox Hair Mask, Repair Mask, Hydrating Hair Mask) displayed next to their retail packaging box on a clean white background.Innersense Healthy Hair Treatment Trio 

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

Read More
Coming Soon
InnerSense styling essentials set including a tall bottle labeled 'I Create Volume', two smaller spray bottles, and a gold-and-white product box, all on a clean white background.Innersense Shape & Shine Ceremony Set
Coming Soon
Innersense Effortless Style DuoInnersense Effortless Style Duo
Coming Soon
Innersense Replenish & Restore Ceremony gift set featuring a Blissful Body Butter jar, a Overnight Repair Serum bottle, and the product packaging box on a white background.Innersense Replenish & Restore Ceremony
Coming Soon
Pink deodorant stick with 'frank body' branding on a white backgroundFrank Body Caffeine Deodorant 50g
Frank Body Caffeine Deodorant 50g

£10.19 £12.00 15% offsaving
Coming Soon
A light blue cylindrical deodorant stick container with a matching blue cap, featuring the brand name 'frank body' and product name 'CERAMIDE DEODORANT' printed on the front, set against a plain light gray background.Frank Body Ceramide Deodorant 50g
Frank Body Ceramide Deodorant 50g

£10.19 £12.00 15% offsaving
Coming Soon
A mint green deodorant stick by frank body, labeled 'AHA DEODORANT', centered on a light gray background.Frank Body AHA Deodorant 50g
Frank Body AHA Deodorant 50g

£10.19 £12.00 15% offsaving
Coming Soon
A pink squeeze tube of Frank Body Lip Balm in the 'Juicy Orange' scent, featuring a black cap, centered on a light gray background.Frank Body Sugar Babe-y Lip Tint 15ml
Frank Body Sugar Babe-y Lip Tint 15ml

£10.19 £12.00 15% offsaving
Coming Soon
Pink lip balm tube with brand logo on a white backgroundFrank Body Soft Launch Lip Tint 15ml
Frank Body Soft Launch Lip Tint 15ml

£10.19 £12.00 15% offsaving
Coming Soon
A pink squeeze tube of Frank Body Lip Balm in the 'Juicy Orange' scent, featuring a black cap, centered on a light gray background.Frank Body Juicy Guava Lip Tint 15ml
Frank Body Juicy Guava Lip Tint 15ml

£10.19 £12.00 15% offsaving
Coming Soon
Purple lip treatment stick with 'frank body' label on a white backgroundFrank Body Niacinamide Smoothing Lip Treatment 4g
Frank Body Niacinamide Smoothing Lip Treatment 4g

£10.19 £12.00 15% offsaving
Coming Soon
Blue lip balm with 'frank body' label on a white backgroundFrank Body Barrier Protect Lip Treatment 4g
Frank Body Barrier Protect Lip Treatment 4g

£10.19 £12.00 15% offsaving
Coming Soon
Tube of Frank Body lip balm on a white backgroundFrank Body Original Lip Treatment 4g
Frank Body Original Lip Treatment 4g

£10.19 £12.00 15% offsaving
Coming Soon
Pink container of Express-o Whipped Body Scrub by frank body on a white backgroundFrank Body Express-o Whipped Body Scrub 250g
Frank Body Express-o Whipped Body Scrub 250g

£14.44 £17.00 15% offsaving
Coming Soon
Frank Body Retinol Body Lotion 50mlFrank Body Retinol Body Lotion 50ml
Frank Body Retinol Body Lotion 50ml

£6.79 £8.00 15% offsaving
Coming Soon
Purple packaging of Cacao Coffee Scrub with text and 'frank body' branding on a white backgroundFrank Body Cacao Coffee Scrub 100g
Frank Body Cacao Coffee Scrub 100g

£6.79 £8.00 15% offsaving
Coming Soon
Frank Body Firming Body Cream 75mlFrank Body Firming Body Cream 75ml
Frank Body Firming Body Cream 75ml

£8.49 £10.00 15% offsaving
Sold out
ANSWR At-home Keratin Treatment 100ml and packagingANSWR At-home Keratin Treatment 100ml

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”